Product Description
Presenting L’Oréal Paris Casting Crème Gloss Limited Edition Shade 734 Spiced Cinnamon Brown – a warm, rich brown hair color inspired by the aromatic spice and golden warmth of cinnamon. Part of the NEW L’Oréal Paris Casting Crème Gloss Festive Collection, this India-inspired shade brings vibrant, multi-dimensional color and a luminous, glossy finish to your festive look.

Now with a new and improved formula infused with 10% Glycolic Gloss Complex, enriched with Glycolic Acid, it delivers an ultra-glossy finish like never before. Its no-ammonia conditioning formula delivers up to 5X glossier-looking hair, vibrant color, and optimal gray coverage, while leaving hair soft and radiant. The color lasts for up to 28 washes, giving you a warm, festive color transformation with a salon-like glossy finish at home.

Who Should Use It?

Who Should Use L’Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown?

  • Warm & Neutral Skin Tones: Spiced Cinnamon Brown pairs beautifully with warm and neutral Indian skin tones, thanks to its deep, coffee-inspired brown hue.
  • Brown Hair Color Seekers: A great pick for anyone wanting a sophisticated shade that feels natural, yet still stands out.
  • Everyday Color Lovers: Suits those who want one versatile brown that works just as well for daily wear as it does for festive occasions.
  • Those Looking to Cover Grays: Delivers optimal grey coverage while keeping the overall finish looking natural rather than overly dyed.
  • At-Home Color Users: Ideal for anyone who prefers the ease of coloring at home with a simple, easy-to-apply crème formula.
When To Use It?

When To Use L’Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown?

  • Before Festive Occasions: Refresh your hair color ahead of celebrations and events.
  • For a Seasonal Update: Switch up your look when you want a warmer brown tone.
  • When Color Looks Dull: Give your existing color a fresh, polished appearance.
  • When Greys Become Visible: Refresh your overall color when greys start showing
Results & Benefits
  • WARM BROWN COLOR: Adds a sophisticated brown tone with natural-looking dimension.
  • UP TO 5X GLOSSIER-LOOKING HAIR: Glycolic Gloss Complex gives hair a luminous, light-catching appearance.
  • OPTIMAL GREY COVERAGE: Helps create an even-looking result across the hair.
  • NO-AMMONIA, NO-DRIP FORMULA: Makes the coloring process convenient and mess-free.
  • UP TO 28 WASHES: Helps maintain vibrant-looking color for longer.
How To Use It?

How To Use L’Oréal Paris Casting Crème Gloss 700 Spiced Cinnamon Brown?

Step 1: Patch test 24 hours before coloring.

Step 2: Glove up, combine crème and developer in a 1:1 ratio, and shake to mix.

Step 3: Coat hair evenly from root to tip.

Step 4: Let it sit for 20 minutes, then rinse.

Step 5: Finish with the included conditioner, then rinse once more.

How to Pick the Right Hair Color

If you have warm undertones or a medium-to-deep complexion, 734 Spiced Cinnamon Brown can be a flattering choice, with its warm cinnamon tones adding richness and dimension. If you have neutral undertones, you can also explore this shade for a warmer look. Still unsure? Use the L’Oréal Paris Virtual Hair Color Try-On Tool to preview the shade before you color.

Ingredients
CRÈME COLORANT, TYPE III : AQUA / WATER, CETEARYL ALCOHOL, PARAFFINUM LIQUIDUM / MINERAL OIL, ETHANOLAMINE, LAURETH-4, LAURETH-12, OLETH-20, m-AMINOPHENOL, 2-AMINO-3-HYDROXYPYRIDINE, ASCORBIC ACID, SODIUM METABISULFITE, HYDROXYBENZOMORPHOLINE, HYDRATED SILICA, STEARIC ACID, THIOGLYCERIN, POLYQUATERNIUM-22, TOLUENE-2,5-DIAMINE, PALMITIC ACID, POLYSORBATE 21, SILICA DIMETHYL SILYLATE, MYRISTIC ACID, DISODIUM PHOSPHATE, TETRASODIUM GLUTAMATE DIACETATE, CETYL HYDROXYETHYLCELLULOSE, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, GLYCOLIC ACID, PARFUM / FRAGRANCE. (Y70105165/3). 1152439 B - DEVELOPER : AQUA / WATER, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, TRIDECETH-2 CARBOXAMIDE MEA, CETEARETH-25, GLYCERIN, PHOSPHORIC ACID, TETRASODIUM ETIDRONATE, TETRASODIUM PYROPHOSPHATE, SODIUM SALICYLATE. (Y70043729/1). 1237414 B - CONDITIONER : AQUA / WATER, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, AMODIMETHICONE, PARFUM / FRAGRANCE, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, PHENOXYETHANOL, ARGININE, TRIDECETH-6, DILAURYL THIODIPROPIONATE, LIMONENE, BENZOIC ACID, ISOPROPYL ALCOHOL, SERINE, POTASSIUM HYDROXIDE, CETRIMONIUM CHLORIDE, CITRIC ACID, GLYCOLIC ACID. (Y70048702/1).
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BEFORE & AFTER

Dull to dazzling, one gloss at a time.

Black Mobile Before
Black Mobile After

Before

After

Brown Mobile Before
Brown Mobile After

Before

After

How to Apply

  • Image 1

    Step 1

    Wear gloves, mix the coloring crème and developer in a 1:1 ratio, and shake well.

  • Image 2

    Step 2

    Apply the mixture evenly from roots to ends.

  • Image 3

    Step 3

    Leave on for 20 minutes.

  • Image 4

    Step 4

    Rinse thoroughly and apply the included glossing mask or conditioner as directed.

Ingredients

Focus Ingredients

GLYCOLIC GLOSS COMPLEX

Casting Creme Gloss is now enriched with skincare’s gold standard Glycolic Acid.

DISCOVER THIS INGREDIENT

FEATURED PRODUCTS

FAQs

1. What makes L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown different from a regular brown shade?

Its warm, fiery undertone sets it apart, giving hair noticeably more depth and character than a standard, flat brown.

2. Will L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown suit my skin tone?

It works especially well on warm or deep complexions, where its cinnamon-inspired warmth complements natural undertones rather than clashing with them.

3. Does L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown contain ammonia?

No, this is a fully ammonia-free formula, designed to be gentler during the coloring process while still delivering rich, lasting color.

4. How glossy will my hair actually look after using L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown?

Glycolic Gloss Complex provides up to 5X more shine, a visibly reflective finish rather than just a flat color deposit.

5. How long will L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown realistically last?

Vibrancy holds for up to 28 washes, so it's built to last well past any single event or celebration.

6. Can L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown handle grey coverage?

Yes, it delivers even, consistent grey coverage without compromising the richness or warmth of the overall color.

7. What's the actual application process like for L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown?

Patch test first, then mix crème and developer 1:1, apply root to tip, wait 20 minutes, rinse, and finish with the included conditioner.

8. What does L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown look like once it's fully developed?

Expect a warm, spice-toned brown with visible dimension and a glossy, light-catching finish, not a single flat tone.

9. Is L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown too bold for everyday wear?

Not at all, it's versatile enough to move between festive occasions and daily styling without feeling like a dramatic departure.

10. Will my hair feel damaged or dry after using L'Oréal Paris Casting Crème Gloss 734 Spiced Cinnamon Brown?

No, the formula includes a nourishing conditioning step designed to leave hair feeling soft and healthy, not stripped or brittle.

734 Spiced Cinnamon Brown
Casting Creme Gloss
L’Oréal Paris Casting Crème Gloss - 734 Spiced Cinnamon Brown